Certificat de spécialisation global hospitality and Tourism
Description
The certificate is designed for French and international managers wishing to attend a high level, concise and specialized training program in the area of Hospitality and Tourism while encompassing its diverse dimensions (hotel industry, cultural heritage, tour-operators, tourist industry, tourist infrastructure, etc.). The certificate may give access to the CNAM's MBA or to a PHD in Tourism Social Sciences.
A Bachelor's degree and at least three years' professional experience constitute the application prerequisite.
Objectif
Our aim is to offer a high standard of training in the field of international development of recreational, tourist and leisure activities. To this end, the following tools are required: - those needed to reflect on the economic, political, social and environmental issues involved in the deployment and implementation of hospitality related activities in a global setting:
- those needed for a strategic, managerial and marketing reflection on the implementation of hospitality related activities in a global setting;
- those allowing to grasp the markets, innovation and new technologies in the sector;
- those related to anticipating, communicating and managing global crises (in the areas of health, economy, security);
- those linked to the awareness of the sector's actors, its public and regulations.
Niveau
Sans équivalence de niveau
Domains
NSF
GFE
Rome
| Nom légal | Rôle |
|---|